by Michaela Oleary | Mar 8, 2023 | Blog, Business Management, Business Opportunity, Business Tips, Customer Experience, JCG Articles
The priority of many owners is to keep their funeral home business in the family; they want to fulfill the family trust that granted them the business and their commitment to their community. Great sentiments and I sincerely wish you well in accomplishing these lofty...
by Michaela Oleary | Mar 7, 2023 | Blog, Business Management, Business Tips, Customer Experience
In a shifting economy where consumers are faced with inflation and unreliable availability of products and resources, one thing remains clear, excellent customer care matters. Taking the time to treat people as you would like to be treated builds lasting relationships...
by Marissa Morah | Jun 16, 2022 | Business Tips, Customer Experience
To run a successful funeral home, you must provide an exceptional experience for families every time. Beyond facilitating a memorial service, your staff should provide for the emotional and logistical issues that come with a loved one’s passing. With that said, it’s...
by Marissa Morah | Jun 2, 2022 | Business Tips, Customer Experience
As a funeral director, there are many ways you can boost your bottom line––cutting operating costs, increasing average sales, and embracing alternative services––however, the most valuable way to increase revenue is by retaining customers. One study finds that a 5%...
by Marissa Morah | May 18, 2022 | Blog, Business Tips, Customer Experience
In the funeral profession, there are key differences between the terms happy and satisfied. While a satisfied family has had each of their needs met, a happy family has experienced something beyond the terms of your agreement. With regard to death care, this extra...
by Marissa Morah | Jan 18, 2022 | Customer Experience
As the saying goes, death is one of the only certainties in life; however, the way in which we practice death care varies across cultures and time periods. Currently, the death care industry is undergoing drastic changes. According to a 2021 report from the National...