Building & Maintaining a Strong Funeral Service Team: Insights from Suzanne Akre

Building & Maintaining a Strong Funeral Service Team: Insights from Suzanne Akre

In our latest Johnson Consulting Conversations, we spoke with Suzanne Akre, Founder and CEO of Akre & Associates and Akre Legacy Recruiting. With over 30 years of recruiting experience, Suzanne shared valuable insights about recruiting in the funeral service...
Innovative Marketing for Funeral Homes: Insights from Bob Arrington on ObituaryShare

Innovative Marketing for Funeral Homes: Insights from Bob Arrington on ObituaryShare

In this month’s Johnson Consulting Conversations, I had the pleasure of speaking with Bob Arrington, Founder of Arrington Funeral Directors and President of ObituaryShare and marketing for funeral homes.  One of the most significant challenges facing funeral...
From Cold Leads to Hot Leads – Strategies to Boost Your Lead Conversion Rates

From Cold Leads to Hot Leads – Strategies to Boost Your Lead Conversion Rates

January’s Johnson Consulting Conversation featured the incredibly insightful Jill Lazar, VP of Business Development at Ring Ring Marketing. Jill shared proven strategies for connecting with potential clients, converting cold leads into hot leads, and how funeral...
Opportunities in Funeral Home Ownership: The Path to Entrepreneurship in the Funeral Profession

Opportunities in Funeral Home Ownership: The Path to Entrepreneurship in the Funeral Profession

The funeral profession has long provided avenues for entrepreneurship, and now, more than ever, the opportunities to become your own boss are growing. According to recent National Funeral Directors Association (NFDA) statistics, there will be a significant number of...