by Marissa Morah | Feb 25, 2022 | Business Tips, Uncategorized
As the saying goes: “If it ain’t broke, don’t fix it.” For many years, the funeral profession operated by this logic, focusing on traditional burials and memorials that closely resemble those of the early 1900s. However, with the onset of the pandemic, we’re...
by Marissa Morah | Feb 23, 2022 | Business Tips
In the funeral profession, we know that cremation rates are on the rise, a trend that has only been accelerated by the pandemic. According to the Cremation Association of North America, the 2020 cremation rate was 54.6%, and in 2022 this number is expected to climb. ...
by Marissa Morah | Feb 15, 2022 | Business Tips
Unless you have an infinite supply of unused land, then there will come a time when your cemetery runs out of space for burials–this is especially true if your cemetery is landlocked. Naturally, approaching this limit is cause for concern. After all, if you no longer...
by Marissa Morah | Feb 10, 2022 | Business Tips
Before a family interacts with the team at your funeral home, they’ve already created an impression of your business based on your facilities. Your grounds, entryway, and other aspects of interior design have the power to convey the professionalism and care of your...
by Marissa Morah | Feb 1, 2022 | Business Management, Business Tips
The death care profession is uniquely positioned when it comes to marketing. Funeral homes provide services that everyone eventually needs, but many prefer not to think about. Because of this, you’ll need to carefully develop your marketing strategy, starting with a...
